Gainesville Marketing http://gainesville-marketing.com Your Gainesville Marketing Solution Thu, 17 Dec 2009 18:13:58 +0000 http://wordpress.org/?v=2.8.6 en hourly 1 Business-Specific Strategy http://gainesville-marketing.com/internet-marketing/business-specific-strategy http://gainesville-marketing.com/internet-marketing/business-specific-strategy#comments Fri, 04 Dec 2009 21:13:57 +0000 CreativityMill http://creativitymill.com/_op/wp/?p=180 We have to understand your customers before we can help. Then we can develop a “best fit” plan that is tailored to your business.

]]> http://gainesville-marketing.com/internet-marketing/business-specific-strategy/feed 0 The RIGHT Tactics for You http://gainesville-marketing.com/internet-marketing/the-right-tactics-for-you http://gainesville-marketing.com/internet-marketing/the-right-tactics-for-you#comments Fri, 04 Dec 2009 21:12:58 +0000 CreativityMill http://creativitymill.com/_op/wp/?p=178 Once we know who your prospects are and how they behave, we hand-pick the right set of tools and tactics and apply them to your business.

]]> http://gainesville-marketing.com/internet-marketing/the-right-tactics-for-you/feed 0 Results Measurement http://gainesville-marketing.com/internet-marketing/results-measurement http://gainesville-marketing.com/internet-marketing/results-measurement#comments Fri, 04 Dec 2009 21:08:51 +0000 CreativityMill http://creativitymill.com/_op/wp/?p=176 We will measure your campaigns and your sales or lead generation conversion funnel to ensure maximum return on investment (ROI) for every dollar in your marketing budget. Testing then allows us to fine tune your campaigns for optimal results.

]]> http://gainesville-marketing.com/internet-marketing/results-measurement/feed 0 *Bonus* – Internet Marketing Education http://gainesville-marketing.com/internet-marketing/bonus-internet-marketing-education http://gainesville-marketing.com/internet-marketing/bonus-internet-marketing-education#comments Fri, 04 Dec 2009 21:06:47 +0000 CreativityMill http://creativitymill.com/_op/wp/?p=174 Teaching you and your team how to manage your online marketing is a rewarding by-product of our services. They will be exposed to and learn stuff like copywriting, basic seo, email marketing best practices and web analytics.

]]> http://gainesville-marketing.com/internet-marketing/bonus-internet-marketing-education/feed 0 Testimonial 1 http://gainesville-marketing.com/internet-marketing/testimonial-1 http://gainesville-marketing.com/internet-marketing/testimonial-1#comments Thu, 03 Dec 2009 23:31:07 +0000 CreativityMill http://creativitymill.com/_op/wp/?p=13 Online Potential helped get my company in the top three for a local business search, in multiple key areas!

]]> http://gainesville-marketing.com/internet-marketing/testimonial-1/feed 0 Hello world! http://gainesville-marketing.com/internet-marketing/hello-world http://gainesville-marketing.com/internet-marketing/hello-world#comments Thu, 12 Nov 2009 19:50:00 +0000 CreativityMill http://creativitymill.com/_op/wp/?p=1 Welcome to WordPress. This is your first post. Edit or delete it, then start blogging!

]]> http://gainesville-marketing.com/internet-marketing/hello-world/feed 0 Frustrated With Your Internet Marketing? http://gainesville-marketing.com/internet-marketing/unleash-your-internet-marketing http://gainesville-marketing.com/internet-marketing/unleash-your-internet-marketing#comments Sat, 11 Jul 2009 04:17:49 +0000 GatorHerb http://online-potential.com/?p=22 Knowing that your website is earning a fraction of it’s potential is infuriating isn’t it?

At Online Potential our mission is to help you build a highly profitable internet marketing strategy.  We provide 3 important keys for your business:

Google Conversion Funnel

What does your checkout funnel look like?

1. Business Specific Strategy – We have to understand your customers before we can help.  Then we can develop a “best fit” plan

2. The RIGHT internet marketing tactics – Once we know who your prospects are and how they behave, we hand-pick the right set of tools and tactics and apply them to your business.

3. Results Measurement – We will measure your campaigns and your sales or lead generation conversion funnel to ensure maximum return on investment (ROI) for every dollar in your marketing budget.  Testing  then allows us to fine tune your campaigns for optimal results.

4. *Bonus* Internet Marketing Education - Teaching you and your team how to manage your online marketing  is a rewarding by-product of our services.  They will be exposed to and learn stuff like copywriting, basic seo, email marketing best practices and web analytics.

Our formula for success includes a great deal of listening – NO one knows your prospective clients better than you do.  That customer knowledge coupled with our industry experience and the right tools is THE recipe for growth.

Click here to setup a short meeting.

]]> http://gainesville-marketing.com/internet-marketing/unleash-your-internet-marketing/feed 0 Social Media Marketing http://gainesville-marketing.com/internet-marketing/social-media-marketing http://gainesville-marketing.com/internet-marketing/social-media-marketing#comments Fri, 10 Jul 2009 23:48:44 +0000 GatorHerb http://online-potential.com/?p=77 coming soon

]]> http://gainesville-marketing.com/internet-marketing/social-media-marketing/feed 0 Landing Page Optimization http://gainesville-marketing.com/internet-marketing/landing-page-optimization http://gainesville-marketing.com/internet-marketing/landing-page-optimization#comments Fri, 10 Jul 2009 23:48:11 +0000 GatorHerb http://online-potential.com/?p=75 Your biggest bang for your buck

Do you really want to spend more money on website traffic?  Or do you simply want more Leads or Sales from the website visitors that you already have?

The single most important thing you can do to grow your business online is optimize your landing pages.  If you are asking “What are landing pages specifically?” then you need to know that any page where people “LAND” on your website is a landing page.  Usually the visitor comes from:

  • Paid Ads
  • Email Links
  • Organic Search Results
  • Social Media Links
  • Promo’s in Direct Marketing Campaigns

As you can see, the quality of your landing pages will have impact on every online sales channel.  The good news is that you can radically improve the conversion rates of your landing pages with little to no cost.

We can help you and we will even give you a FREE review of one of your current landing pages.

Click here to get started

]]> http://gainesville-marketing.com/internet-marketing/landing-page-optimization/feed 0 Search Engine Marketing http://gainesville-marketing.com/internet-marketing/search-engine-marketing-ppc http://gainesville-marketing.com/internet-marketing/search-engine-marketing-ppc#comments Fri, 10 Jul 2009 23:47:51 +0000 GatorHerb http://online-potential.com/?p=73 Internet Marketing Advertising (or ‘Pay-Per-Click Advertising’) allows companies buy placements for specific keywords related to their business on Google, Yahoo! Bing and other search engines. Regardless of the size of your company, you can compete with the “big boys” and drive targeted traffic (visitors) to your website. The best news is that with PPC advertisings, you only pay when someone actually clicks on your ad.

PPC advertising can be extremely effective if implemented and managed correctly. You can quickly expose your brand to the visitors that are searching for your keywords without waiting for your website’s natural search ranking to improve (often a time intensive process. You control the budget, you control the pages on your site that are visited and setup rarely takes more than 24 hours.

We have implemented PPC Campaigns with:

* Google Adwords
* Yahoo Search
* Bing (Microsoft)
* Bizrate
* Shopping.com
* Nextag

We determine success in terms that you can understand: by your return on investment (ROI). By properly managing the key words you bid on and creating optimized pages on your website for your visitors to land on (landing pages), we have been able to provide significant ROI.

At Online Potential, the campaigns we manage are usually comprised of most, if not all, of the following components:

* Keyword Analysis
* Keyword Phrase Targeting
* Bid Management
* Ad Copywriting
* Landing Page Design/Copywriting
* Split Testing
* Conversion Tracking

Click here to get started with a free consultation

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