Recently, I read a great blog post by Lee Odden that discussed several key aspects of “Opportunity Research.”
For over a year now I have been giving business owners one piece of advice that they find startling: stop worrying about where you rank on Google for your favorite keywords!
By now, most business owners now realize the importance of being found online. According to research by Constant Contact’s Small Biz Council 78% of small business owners believe NEW customers find them through search engines.
Whether you are just starting your first business or you’ve been in business for decades, one thing is CERTAIN: Your business needs to have an EFFECTIVE website.